Money & Clients
7 cost-effective alternatives to that popular online program
It's that time of year again. Soon you're going to see all sorts of affiliate ads floating around for a certain…
February 17, 2015Read it →The WTF Marketing blog
Money & Clients
Pricing, proposals, onboarding, and the awkward conversations that pay the bills.
Money & Clients
Don’t be Scrooge McDuck when it comes to investing in your business
For a long while, I was adamantly opposed to anything that cost WTF Marketing money. Seriously. I was all Scrooge…
August 26, 2014Read it →
Money & Clients
A Dollar is a Lightsaber: Marketing from Scratch
WTF Marketing just turned 5. At the start, I was broke, tired, and having the time of my life. Websites…
July 29, 2014Read it →
Money & Clients
Interchangeable vs Irreplaceable
I have a quirk that pisses a lot of people off: I hate the phone. Unless you're my wife, you may not get…
June 19, 2014Read it →
Money & Clients
When Someone Steals Your Work (updated 6/4/14)
A friend recently discovered one of my comics (Are You Burnt Out?) posted over on Cheezburger with my logo removed…
April 4, 2014Read it →
Money & Clients
Can You Hear Me Now? How to make sure you and your customers are speaking the same language (you probably aren’t)
I'm going to let you in on a guilty pleasure of mine: I love reading Urban Dictionary. Urban Dictionary is…
October 30, 2013Read it →
Money & Clients
Want Referrals? Get People To Hate You First.
This month’s Word Carnival topic features the wildly talented carnies tackling the ins-and-outs and ups-and-downs of referrals. To be honest,…
August 27, 2013Read it →
Money & Clients
How Not To Hire A Marketing Guy
I wanted to share with you a call I got yesterday. I've redacted the names to protect the "innocent". "Hi,…
July 11, 2013Read it →
Money & Clients
There’s No Such Thing As Free: Pay People What They’re Worth
Freelancers, Small Business Owners: Don't Accept Less Than What You're Worth For Any Job. Small Business Owners: Pay People What…
April 2, 2013Read it →
Money & Clients
Why not try Increasing the Price by 50 Cents Instead?
There are plenty of alternatives to bankruptcy when faced with a strike by your Twinkie-baking workers. To wit: Increasing the…
November 16, 2012Read it →
Money & Clients
The Flip-side of Bartering
If you know me, you know how much I hate asking for favors. I think if you're doing work, you…
January 24, 2012Read it →
Money & Clients
Why Freelancers Get Jaded: A Tale of Two Non-Clients
Trust your instincts - they're finely-honed senses dedicated to protecting your ass from the tiger (or client) about to eat…
March 17, 2011Read it →Only useful emails.
No drip sequence, no six-part nurture funnel. Just the one thing I'd tell you if we grabbed coffee this week.
No spam, you can unsubscribe any time.