Get Paid
Pricing, Rates, and Structures for Small Businesses.
The average freelancer loses about $7,500 a year to work done for free. Set your rates on what you deserve to get paid, not an average, a feeling, or your tarot cards.
- 8 video lessons, watch in any order
- A class project you can apply to real work
- Lifetime access — including future updates
- Works on phone, tablet, or laptop
What this class is
The average freelancer loses about $7,500 in "work done for free" according to a 2017 survey. Female freelancers are also paid 32% less than their male counterparts according to a 2017 FastCompany article.
How does your bottom line compare?
- Are you making enough to make ends meet?
- To save for retirement?
- To pay for healthcare insurance and time off?
- To not work every waking hour of every day?
In short: is your pricing sustainable for the kind of life you want to live? Moreover: are you just basing your rates off of an average, a feeling, your tarot cards, or gut instinct? That's nonsense. Let's fix it.
In this class, I'll teach you how to:
- Create a sustainable pricing structure and balance your services
- Set your rates and pricing structure based on what you deserve to get paid — not on what the market "says" you should get paid
- Identify common traps in pricing models that can get you stuck charging too much or not enough
- Back up your pricing structure with marketing and processes that reduce sticker shock
- Track your pricing return-on-commitment and your customer's return-on-investment with two really simple graphs
Best of all? You don't have to waste weeks brainstorming. By answering 4 simple questions, you can get 90% of the way to a new pricing structure that will serve you well.
What you’ll walk away with
- 01
Set a rate from how you actually work, not from an industry average or a gut feeling.
- 02
Read what a competitor's pricing is really telling you before you copy it.
- 03
Work backward from the life you want to the number that funds it.
- 04
Find the leaks quietly giving your work away for free.
Everything in the class
8 lessons plus a class project, start to finish.
- 01Introduction
- 02The Value of $1
- 03Question #1: How Do You Work?
- 04Question #2: How Do Your Competitors Work?
- 05Question #3: What Kind of Life Do You Want To Have?
- 06Question #4: What’s Your Story of $1?
- 07Bonus Question: Where Are Your Leaks?
- 08Summary
- 09Class Project: Your New Pricing StructureSubmitted in the classroom and reviewed.Project
Who’s teaching this
I'm the Geek-in-Chief of WTF Marketing. I've rebuilt profitability for a mom-and-pop shop that was $60K in operational debt and helped a client generate $200K+ on a single product through better strategy. I'm also the Executive Director of Howdy Neighbor Events, a 501(c)(3) driving $1M+ in projected annual economic impact for Fort Collins.
More about NickCoached support puts a real person on your actual work. $297 once. Three sessions, six months to use them.
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