Build Better Business Relationships
Never Lose Another Client.
Clients rarely leave over price or deadlines. They leave when the relationship breaks down. A 5-part framework for keeping the clients you already have.

- 7 video lessons, watch in any order
- A class project you can apply to real work
- Lifetime access — including future updates
- Works on phone, tablet, or laptop
What this class is
Losing a client rarely comes down to price or deadlines -- it comes down to a breakdown in the relationship. This class walks through the empathy-based approach I use to build client relationships that last, so you keep the clients you have and they keep sending you referrals.
We'll work through a 5-part framework for understanding your client's perspective, communicating clearly through the inevitable rough patches, and turning one-off projects into long-term partnerships.
What you’ll walk away with
- 01
Read a client's perspective before the relationship starts slipping.
- 02
Communicate through a rough patch without over-explaining or going quiet.
- 03
Turn a one-off project into an ongoing partnership.
- 04
Ask for the referral at the moment it actually lands.
Everything in the class
7 lessons plus a class project, start to finish.
- 01What you’ll learn: never lose another client!
- 02Strategy 1: Set proper expectations – teach clients how to work with you
- 03Strategy 2: Cool tempers – a 60-second exercise
- 04Strategy 3: Find problems fast – active listening to solve problems
- 05Strategy 4: Document, reset, realign
- 06Strategy 5: Build leeway with simple things
- 07Recap + Project
- 08Class Project: The Clause You Had to AddSubmitted in the classroom and reviewed.Project
Who’s teaching this

I'm the Geek-in-Chief of WTF Marketing. I've rebuilt profitability for a mom-and-pop shop that was $60K in operational debt and helped a client generate $200K+ on a single product through better strategy. I'm also the Executive Director of Howdy Neighbor Events, a 501(c)(3) driving $1M+ in projected annual economic impact for Fort Collins.
More about NickCoached support puts a real person on your actual work. $297 once. Three sessions, six months to use them.
Add coached supportEnroll
A short form and a payment is all that's standing between you and your new skills.
Already enrolled? Log in to your class.
More in the Steal This library
The average freelancer loses about $7,500 a year to work done for free. Set your rates on what you deserve to get paid, not…
40% of freelancers end the year chasing overdue invoices averaging $2,850. Vet clients before you sign, fix your contracts, and stop onboarding flaky ones.
The difference between marketing, PR, and branding, and how to build story-driven content that earns attention instead of stealing it.
See the class$149
