Did you know I met my wife online? As a result, I’m a huge proponent of online dating. So while I was helping my friend craft his own online dating profile, I started thinking that the folks who do the best in online dating are also the best marketers. (Depending on your personal definition of […]
One more cup and he gets laser vision or flight depending on his career path. Want this on a coffee mug? Now you can have it…
“Of 40 women who came together at this Women With Big Ideas conference, not one of them could name another person who had her back durring her career. Your job as an innovator is to protect the next generation of innovators that come up and be mentors and supporters to them as they do their […]
I didn’t make any New Years Resolutions for 2013. In my mind, that is a kind of resolution: don’t make vague promises about the future when simple, focused action will suffice. Do something focused and simple. Change will happen naturally. (That’s it, I’m starting my own fortune cookie company). Resolutions Are Usually Overreaction in Promise Form […]
This is a bit of a long story – three times longer than I normally post, but I’ve been hearing a lot lately from struggling freelancers and entrepreneurs. So I think it’s time to share WTF Marketing’s origin story with you. Stick with me, please, especially if you’ve been struggling with your business. Eliminate Hunger […]
There are plenty of alternatives to bankruptcy when faced with a strike by your Twinkie-baking workers. To wit: Increasing the price of your product or Changing the packaging/amount supplied per box Stalling until the munchies take hold in Colorado and Washington Reducing the complexity of your product line Reducing the cost of your inputs Reducing […]
What’s your computer-centric pet peeve?
Chalk one more “1st World Problem” onto the list: As I was commenting on Annie Sisk’s blog on my iPad while hitting mile #7 on a stationary bike at the gym (that’s right – I multitask like a fuckin’ boss), I sighed in frustration about how much of a pain in the ass filling out […]
I don’t usually post two days in a row – but this is important. I push people a lot to escape the tyranny of “the man” by starting a businesses. Problem is, “the man” is us – right? Whether it’s our 9-5 job or skipping lunch and that extra weekend we need to work to […]
Have you ever heard the limerick about the Plumber’s Leaky House? It goes something like: The best plumber in town, whose work is quite renown, sleeps soft and sound, in a house soaked year-round. In other words: a professional who works so hard on his client’s problems he never fixes his own. Sound familiar? For a long […]
