This month’s Word Carnival is all about Jekyll and Hyde business decisions. That is: perfectly valid yet diametrically opposed views of how businesses should conduct their day to day activities. My beef is with how most small businesses use social media. Experts say small businesses MUST be on Facebook, Twitter, Pinterest, LinkedIn, and on and on and on. Here’s […]
Everybody likes validation from Experts from time to time, even me. Here’s a little secret, though: true capital-E Experts are really good at making it up as they go along. The bad news for us is there are also frauds – “experts” – who will take you for a ride. Here’s how to tell the difference. Exhibit #1: Captain […]
Did you know I met my wife online? As a result, I’m a huge proponent of online dating. So while I was helping my friend craft his own online dating profile, I started thinking that the folks who do the best in online dating are also the best marketers. (Depending on your personal definition of […]
I didn’t make any New Years Resolutions for 2013. In my mind, that is a kind of resolution: don’t make vague promises about the future when simple, focused action will suffice. Do something focused and simple. Change will happen naturally. (That’s it, I’m starting my own fortune cookie company). Resolutions Are Usually Overreaction in Promise Form […]
You can’t (and wont) trust an expert’s solution to a problem you can’t understand.
The Bachelor provides a huge, shallow window into other people’s interactions – like people-watching at the mall on steroids. This season’s Bachelor is particularly interesting because most of the things we’re learning about Ben and his Bachelorettes can be applied to business.