What if Apple provided a fund to Best Buy to hire a ton of unemployed, not-yet-retired Baby Boomers to be PC experts? Reverse this situation and you have the Microsoft Store. A slew of Gen-Y’ers promoting Microsoft-based products and partner products to other Gen-Y’ers.
Beware the Telephone Guru
If Alexander Graham Bell were alive today, do you suppose he’d call himself a Telephone Guru? Probably not. In fact, no one does.
Three Things Every New Graduate Gen-Y Job Searcher Should Do Today
It’s summer; a new slew of Gen-Y’ers are graduating… each time this year I like to give tips to the graduates and this year I have three.
Apple iPad Develops Sentience, Sues for Sexual Harassment
Apple iPad develops sentience, files for sexual harassment against geek owners’ fondling advances.
How To Destroy a Community
As it turns out, it’s ridiculously easy for a leader to destroy a community.
How To Handle F*ck Ups
If I help you by pointing out your douchebaggery, what good does it do to flip me off and continue being a douchebag? One discontented voice usually becomes a choir, especially if the complaint is completely insane.
The Finer Points of YouTube Video Marketing
Seems like we have an attention span problem. Short of pumping aderol into the water supply, we can only hope to make better videos
Social Media Wankery
You can’t assume your friends (business or otherwise) have opted-in to your marketing jackassery. Why would you trust a “social media expert” who is willing to sell out their friends to the highest bidder?
Why Squeeze Pages are Douchebaggery
I might be a jerk, but I know an inauthentic tactic when I see one and squeeze pages are definitely sleaze-ridden.
Rebellion Has a Place in Corporate Life
I once worked for a company that had an official policy against a coffee maker of any sort. It went so far as to outlaw water coolers (a policy that was rightly “ignored” by the on-site manager, but the ban on the coffee machine was strictly enforced).